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March Madness

TV Ratings: Men’s NCAA Final Falls Short of Women’s Title Game for First Time

The audience for the NCAA men’s basketball championship ticked up from last year’s low — but for the first time, the men’s game drew a smaller TV crowd than the women’s final. Connecticut’s 75-60 victory over Purdue on Monday — a result that was not in doubt for most of the second half — averaged 14.82 […]

TV Ratings: NCAA Women’s Final Sets Another Record

For the third time in seven days, the NCAA women’s basketball tournament drew its largest audience ever. Some 18.87 million people watched South Carolina cap an undefeated season by beating Iowa, 87-75, in Sunday’s championship game, according to final same-day Nielsen ratings (that’s an uptick from 18.7 million in preliminary results). The audience is the […]

UConn vs. Purdue: How to Stream the NCAA Men’s Championship Game Online

The March Madness tournament ends tonight with the Boilermakers and the Huskies facing off at State Farm Stadium in Arizona — here's how to watch the game online for free and score last-minute tickets.

March Madness 2024: Where to Stream the Men’s NCAA Final Four Games Online

The Purdue Boilermakers, NC State Wolfpack, UConn Huskies and Alabama Crimson Tide play in the next matchups on Saturday, April 6 — here's how to watch the tournament for free.

Looking for March Madness Finals Tickets? Here’s How to Score Discounted Seats to the Championship Games Online

The 2024 March Madness tournament is coming to an end, with the country’s best men’s and women’s college basketball teams competing for a chance to hoist the national championship trophy. If you’re looking to watch March Madness in person, tickets to the championship games are now on sale. The NCAA Division I men’s basketball tournament championship […]

TV Ratings: Iowa-LSU NCAA Rematch Sets All-Time Record for Women’s Basketball

Last year’s NCAA women’s basketball championship set an all-time ratings record for a women’s game on ESPN. A rematch of that game — albeit two rounds earlier in the tournament — on Monday night drew an even bigger crowd. Iowa’s 94-87 victory over LSU averaged 12.3 million viewers for ESPN, the largest TV audience ever for […]

March Madness Is Booming for TV Networks In Need of a Jolt

Can college basketball turn TV’s fortunes around? At a moment where linear TV is in something of a lull, with last year’s strikes still being felt and a continued weak advertising market, the NCAA March Madness basketball tournament might be just the thing the market needs. As usual, this year’s games will be televised on […]