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NBCUniversal Expects Advertising Record for 2024 Paris Olympics, Will Benefit From Women’s Sports Boom

The 2024 Paris Olympic Games are shaping up to a blockbuster for NBCUniversal. According to Dan Lovinger, president, Olympic and Paralympic Sales, the company has already booked $1.2 billion in ad revenue for the games, which are still months away, and expects to surpass the advertising record for any Olympics (the 2020 Tokyo games nabbed […]

NBC’s Paris Olympics Opening Ceremony Coming to Imax

Imax and NBCUniversal have signed a deal to bring live coverage of the Paris Olympic Games opening ceremony on July 26 to more than 150 giant-screen theaters in the U.S. as ticketed events. The agreement will see NBC’s 2024 Olympic Games launch coverage set to take place around the River Seine in Paris, rather than […]

Kelly Clarkson and Peyton Manning to Host NBC’s Paris Olympics Opening Ceremony

Kelly Clarkson and Peyton Manning are bringing something new to NBC’s coverage of the upcoming Paris Olympics this summer. The Grammy-winning singer and the NFL legend are set to join sports commentator Mike Tirico to host the opening ceremony, the trio revealed on The Tonight Show Starring Jimmy Fallon on Tuesday night. “I’m so glad we can say it,” Clarkson […]

Samsonite Debuts Partnership With USA Gymnastics, Ahead of Summer Olympic Games

The new partnership will see Team USA travel with Samsonite’s highly-rated Proxis Spinner Suitcase on the road to Paris 2024.

Snoop Dogg Set to Join NBCUniversal’s Primetime Coverage of the Olympics Summer Games 2024 in Paris

Snoop Dogg has a new gig of Olympic-size proportions. The rapper is joining NBCUniversal’s coverage of the 2024 Summer Games, taking place in Paris. Snoop will be on site in the French capital to provide regular reports for the Olympics primetime show beginning July 26 on NBC and Peacock. The announcement was made Sunday night […]

Mary Lou Retton Breaks Silence After Health Struggles, Says She’s “Staying Very Positive”

Mary Lou Retton is breaking her silence following her intensive care unit stint for a rare form of pneumonia. The Olympic gold medalist took to her Instagram to share her first statement since “fighting for her life” in the hospital after she came down with the respiratory illness. “I’m beyond blessed to have the opportunity […]

Mary Lou Retton Is Home and “In Recovery Mode” Following ICU Stint Due to Pneumonia

Mary Lou Retton is on the way to recovery. In early October, the Olympic gymnast‘s daughter, McKenna Kelley, shared that her mother was checked into the intensive care unit. She was suffering from a very rare form of pneumonia that kept her from breathing on her own and resulted in her fighting for her life. […]

NBCUniversal’s 2024 Paris Olympics Advertising Sales “Pacing Ahead” of Prior Games

The 2024 Paris Olympics is still some 9 months away, but it’s already delivering for U.S. rightsholder NBCUniversal. According to Dan Lovinger, the president of Olympic and Paralympic partnerships for NBCU, the live coverage of the Opening Ceremony is sold out (it is scheduled to air live on NBC and Telemundo, and stream on Peacock), […]

Mary Lou Retton’s Daughter Says Former Gymnast’s Progress Is “Truly Remarkable” Amid Pneumonia Battle

Mary Lou Retton’s daughter shared an “uplifting” health update Saturday as the former Olympic gymnast continues to battle a rare form of pneumonia in the hospital. Her daughter McKenna Kelley wrote on Instagram, “Mom’s progress is truly remarkable. Prayers have been felt and are being answered. Although she remains in ICU, her path to recovery […]

Simone Biles Leads U.S. Women’s Gymnastics Team to Historic Win at World Championships

Led by Simone Biles, the U.S. women won a record seventh consecutive team title at the gymnastics world championships Wednesday night. The American team of Biles, Shilese Jones, Skye Blakely and Leanne Wong combined for a total of 167.729 points to edge Brazil and France. The U.S. team won by a margin of 2.199 points […]

Simone Biles Confirms She’s Returning to Gymnastics Ahead of 2024 Olympics

Simone Biles is officially getting back on the competition floor. The four-time Olympic gold medalist took to Twitter on Wednesday to share her enthusiasm about her return ahead of the 2024 Olympic Games. “Sorry I’ve been a little MIA since the announcement,” the 26-year-old wrote. “I’m overwhelmed with all of your messages, support & love! […]

Paris Olympic Organizers’ Headquarters Searched in French Corruption Investigations

French police searched the Paris Olympic organizers’ headquarters on Tuesday as part of corruption investigations into contracts linked to the Games, according to prosecutors, the third straight time graft allegations have dogged a Summer Olympics. The Paris organizing committee said in a statement that a search was carried out at its headquarters in the suburb […]